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Branding and visual identity

Branding and visual identity

“Design is so simple, that’s why it is so complicated.” — Paul Rand

The brand building flow can be applied to either the development of a new brand or the rebranding of an existing firm. We really believe that it’s important to have a great brand name and make it look awesome, but branding does not end there.

A brand is imperative to have an identity. What exactly does that mean? It means personality, character, the way you are perceived buy your employees, partners and more importantly your clients.

A brand, in itself, can give away a message, an emotion or a vibe if you may. Having a great name and an awesome logo is just the first step. Add to that a great presence and things really start to unfold.

Printable materials weight a lot in terms of visual identity, be it a business card or a flyer, brochure, or even a billboard on a highway.

Logo Design

Brand Identity

Product Catalogue

Foldable Brochure

Social Media

Roll-up design

Hello! I'm Nicu,​

For as long as I can remember, I’ve been passionate about art and design, my vocation being to create the best visual alternative for the projects I interact with.

As a Graphic Designer, I can say that I am most fulfilled and motivated when, in addition to the delivered material, I manage to bring a genuine smile, full of satisfaction on my clients’ face.

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